The Fat Boys are an American hip hop trio from Brooklyn, New York City, that emerged in the early 1980s. The group was briefly known originally as the Disco 3.
Manager Charlie Stettler was a Swiss national who had embraced hip-hop culture. In 1983, putting the two together he contacted the nascent Swatch company and offered the talents of his group. The American office marketing group, headed by Steven Rechtschaffner and Nancy Kadner, were starting to do some offbeat, interesting campaigns, and agreed to…
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