BBY Goyard has been played on NTS shows including 454 Presents: Florida Man FM, with Element 115 first played on 25 July 2023.

Tyler Hudson (aka BBY GOYARD or Shannon), is a rapper from North Carolina who makes music from numerous genres including cloud rap, trap, hyperpop, and more. GOYARD's most recognizable song's are The Ugly Truth, Vamp Fangs, Mystery Box, and most notably "Run Shannon Run", his highest streaming song with over 8 million streams. Notable artists GOYARD has worked with are people such as Destroy Lonely, Lil Tracy, and David Shawty. Rapper BIGBABYGUCCI, also hailing from North Carolina, has stated multiple times that he intended to sign GOYARD to his independent record label at the time, Forever World.

On October 28th 2022 his anticipated album "4THWALL" released. His album "4THWALL PT. 2" was released on March 3rd, in collaboration with DJ Smokey. This album has a song titled "VETTE SUM (SHANNONGRAM)" that hit #2 on the highest charting songs on TikTok in early 2023. BBY GOYARD's latest album "LORESEEKER", which was released on July 28th, was also made in collaboration with DJ Smokey. He is a living fashion icon. He has an undeniably large amount of God-given talent that he uses in his music to have a very unique style that is not replicable.