HS87 has been played on NTS shows including Livin' Proof, with Plug Music first played on 12 June 2014.

Hits Since '87 is a record label founded by producer-turned-to-rapper Hit-Boy, who is better known for his production catalogue, which includes "Drop the World" by Lil' Wayne and Eminem, “Niggas in Paris" by Jay-Z & Kanye West, "Trophies" by Drake and "Flawless" by Beyoncé.

Artists signed to the label: Audio Push K. Roosevelt Kent M$NEY BmacTheQueen N.No B. Carr Turtle G Mar S Dot Chuckie Esso Rey Reel DJ Casanova Big Hit HazeBanga Julian Edwards Shine TC Peter Baltimore Jelani Fresh