DaBaby has been played on NTS over 50 times, featured on 51 episodes and was first played on 14 January 2019.

DaBaby was born Jonathan Kirk in Cleveland, Ohio in 1991. By age six, he'd relocated to Charlotte, North Carolina and spent his adolescence engaged in street life. In December 2014, Kirk made a quick decision to become a rapper, taking the name Baby Jesus and issuing his NonFiction mixtape a month later. Never having been on a stage before, he headed to South by Southwest in the spring of 2015. Kirk changed his name to DaBaby, going so far as to explain the "political reasons" for this decision in the lyrics to "DaBaby (Intro)," a short introduction to 2016's God's Work Resurrected, his first mixtape under the new moniker. This release featured a cameo from Boosie Badazz and began to attract the attention of fans and peers alike.

Multiple mixtapes followed in the coming months, with 2017 offering Billion Dollar Baby, Baby Talk, Baby Talk 2, 3, and 4, as well as Back on My Baby Jesus Sh!t. 2018 continued in a similarly fashion with Baby Talk 5 and Blank Blank. In November of 2018, while shopping with his family at a Walmart in Huntersville, North Carolina, Kirk was approached by several men. An altercation broke out and gunfire ensued, resulting in the death of 19-year-old Jalyn Domonique Craig. Kirk, while involved in the dispute, did not admit to firing the fatal shots and was not charged with any crime connected to the incident. DaBaby got a label deal in 2019 when he signed on with Interscope.

The label quickly released Baby on Baby in March of that year, a full-length that was preceded by videos for singles "Suge" and "Walker, Texas Ranger."